The best book marketing strategy will result in new readers who will then help spread the word about your wonderful book. To ignite this sort of passion among readers, you need to be creative and consistent, but never pushy.
That means you need to talk about something other than your book. Sounds confusing? Hear me out…
Successful Book Marketing
Imagine you are at a dinner party. During the course of the evening, you might mention that you’ve written a book and proceed to describe it. But you wouldn’t talk incessantly about your book. You mingle; you listen; you share stories. If the people gathered decide to meet again in a week, you certainly wouldn’t launch into the same conversation about your book. This is true in the world of successful book marketing.
Find Variety in your Conversations
You need to talk about topics others than your book. In order for people to be interested in your book, they must be interested in you. When readers like you, they reward you by purchasing your book. I help writers create conversations.
My book marketing strategy consultations and classes (phone, Skype, Zoom) offer best practices for getting the word and building reader relationships. I’ll help you find ways to promote yourself and your book without being a pushy salesperson.
Social media dos and don’ts
Blogging topics other than “buy my book”
Creating your own graphics
Promotions and advertising that won’t break the bank
Marketing secrets even the publishers don’t know
Answers to your own questions